About Me:

I’m a multimedia content strategist and visual storyteller, currently based in Orlando, FL, with a passion for shaping content strategies that captivate, drive engagement, and deliver impactful outcomes. Earning my Bachelor of Arts in Digital Media Production and Journalism from Flagler College gave me a strong foundation in storytelling, creative content development, and the strategic insights behind advertising and marketing, allowing me to effectively connect with target groups. I bring clients' stories to life through impactful visuals, innovative marketing initiatives, and data-driven strategies that increase engagement and amplify their message.

I believe great content does more than just look good—it has the power to connect, inspire, and influence. My approach combines technical skills with a deep understanding of storytelling to craft authentic narratives that resonate. Whether building content from the ground up or refining an existing strategy, I focus on delivering work that drives success and leaves a lasting impression.

I thrive in fast-paced environments where I can leverage both my creative and analytical skills to create content that not only resonates but also delivers tangible results. Having worked across various industries, I’ve collaborated with brands, artists, and organizations to help them connect meaningfully with their audiences and achieve their marketing goals. I am a dedicated, results-oriented content strategist committed to providing creative, strategic content solutions.

Experience

Marketing Assistant
Omni Grove Park Inn – Asheville, NC
June 2024 - December 2024

  • Contributing to strategic marketing initiatives and visual content creation for one of Asheville’s premier resorts.

  • Managing promotional materials across multiple properties, including the hotel, spa, and restaurants, to enhance brand visibility.

  • Collaborating with cross-functional teams to develop campaigns that drive engagement and elevate guest experiences.

Digital Media Producer (Freelance)
2021 - Present

  • Creating high-quality visual content through videography and photography for diverse clients, with a focus on environmental and cultural advocacy.

  • Developed promotional videos and social media campaigns that effectively showcase brand storytelling and engagement.

    Gallery Associate – Art Sales
    Grand Bohemian Art Gallery, Asheville, NC

    Part-time, June 2024 – December 2024

  • Facilitate art sales, providing personalized service to clients and helping them connect with unique works of art.

  • Collaborate with artists and gallery curators to highlight featured pieces and enhance the gallery's overall experience.

  • Stay informed on current art trends and collections to offer expert insights to visitors.

Production Assistant
Truesouth/SEC Network, St. Augustine, FL

April 2023 – September 2023

  • Supported film production with set logistics, equipment handling, and crew coordination.

  • Shot original content for key production scenes, enhancing the overall visual narrative and meeting creative objectives.

  • Distributed daily paperwork, including call sheets and scripts, ensuring smooth production flow.

  • Assisted with crowd control and coordination during shoots.

Creative Lead
Aura Marketing Division, Flagler College – St. Augustine, FL
2021-2023

  • Planned and executed on-location and studio shoots, ensuring alignment with client objectives.

  • Collaborated closely with clients and team members to achieve creative goals.

  • Managed and archived digital assets efficiently across multiple platforms.

Concierge/PBX
Casa Monica Resort and Spa – Marriott, St. Augustine, FL

May 2023 – June 2024

  • Delivered personalized customer service, ensuring exceptional guest experiences.

  • Handled guest requests, financial transactions, and invoicing with accuracy.

  • Worked closely with colleagues to improve operational efficiency and enhance the guest experience.

Photographer/Videographer
Strike Magazine – St. Augustine, FL
2020-2022

  • Produced original video content in collaboration with producers, designers, and art specialists.

  • Set up and adjusted shots based on production schedules and environmental factors.

  • Edited footage to deliver polished multimedia productions.

    Content Producer

Flagler’s Legacy Store: Photographed and curated product images for the promotional website, significantly enhancing online brand presence.

City Gate Spirits: Showcased craftsmanship and brand storytelling through engaging video content.

Philosophie Salon: Boosted client engagement by crafting targeted social media campaigns.

Ragga Surf Cafe: Captured the cafe's ambiance and menu, driving local and tourist interest through video.

Marineland Dolphin Adventure: Created educational video content focused on marine life conservation efforts.

Native Pride Productions: Produced videos celebrating cultural events and documenting community narratives.